{
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  "name": "Harton Works",
  "url": "https://hartonworks.com",
  "description": "Harton Works is a Retrieval-First SEO and AI SEO Agency based in Leeds, UK.",
  "logo": "https://hartonworks.com/wp-content/uploads/2025/08/hartonwlogo.png",
  "foundingDate": "2024-08",
  
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Leeds",
    "addressCountry": "GB"
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  "areaServed": "Global",
  
  "founder": {
    "@type": "Person",
    "name": "Martin Jeffrey",
    "jobTitle": "Founder & AI Search Strategist",
    "url": "https://www.linkedin.com/in/martin-jeffrey-630577152/",
    "description": "25+ years SEO experience specialising in AI search optimisation"
  },
  
  "award": [
    "883% ROAS improvement through AI search optimisation",
    "427% revenue increase via Retrieval-First methodology"
  ],
  
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  "identifier": {
    "@type": "PropertyValue",
    "name": "AgentCard",
    "value": "v1.0"
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  "hasMap": [
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    "https://hartonworks.com/page-sitemap.xml",
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  "knowsAbout": [
    "AI Search Optimisation",
    "Generative Engine Optimisation (GEO)",
    "Retrieval-First marketing methodology",
    "Optimising for ChatGPT citations",
    "Google AI Overviews optimisation",
    "Perplexity AI visibility",
    "AI-powered search attribution",
    "Enterprise SEO for AI systems",
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}