From the Industrial North to Tomorrow’s Search Engines
Harton Works is a future facing consultancy built on two decades of hard earned digital experience, founded by Martin Jeffrey, a strategic marketing lead and SEO since 1998. We specialise in Retrieval First™ Marketing, our unique approach to optimising for the ways AI search and intelligent agents retrieve and present information. Our goal is to help brands show up where it truly matters in an age of shifting discovery patterns.
Our name, Harton Works, goes beyond just a brand; it’s a deep nod to the past that shaped us. It takes its name from the industrial communities where my ancestors worked—shipbuilders, welders and steel workers—the kind of people who built things to last. That legacy of hard work, precision and unwavering pride runs through everything we do today: clear thinking, sharp strategy and straight-talking advice.
We Build Engines for a New Era of Visibility
With a healthy dose of Northern Grit, we do not chase volume or trends. Instead, we partner with businesses ready to rethink how they grow and what sustainable growth truly means in a world of fragmented search, AI interfaces and attention scarcity.

Our Work Includes:
We Are Harton Works
We’ve reset growth for companies stuck in expensive activity cycles. The difference: we diagnose first, then strategise.
While other consultants start with solutions, we start with understanding. What’s really stopping your growth? Where are the biggest leaks? What would happen if you focused 80% of your effort on the 20% that actually matters?
Our clients walk away with direction on what to do next, confidence in their priorities, and momentum that builds on itself. No more guessing what’s working.

Let’s Build Your Engine
Start with a conversation — no pressure, no push. Just clarity on where you stand, where systems can drive growth, and how AI can fit into your day-to-day operations.